"Crypto Bear Watch Club NFT Launch Campaign"
Client: DAMAC Properties
Agency: Oak, Freelance
Role: Concept, Storyboard, Editing, Animation
Client: DAMAC Properties
Agency: Oak, Freelance
Role: Concept, Storyboard, Editing, Animation
I had the pleasure of working with DAMAC, a leader in the Middle East’s luxury real estate market, on their exciting CBWC Launch Campaign. This project was all about pushing boundaries as DAMAC entered the world of cryptocurrency, NFTs, and the metaverse, and I was thrilled to be a part of it.
From the beginning, I worked on developing the core concept for the film, ensuring the story captured the futuristic and innovative spirit of Arkouda. I brought this vision to life by creating detailed storyboards, which laid the foundation for the film’s visuals and narrative.
Once the groundwork was set, I took the lead on editing, shaping the story to ensure it flowed seamlessly while keeping viewers engaged. The stunning illustrations, which played a key role in the film’s aesthetic, were crafted by the talented Creative Head, Joseph Deepak. also handled the majority of the animations, crafting dynamic visuals that highlighted key elements of the Arkouda experience—from the bold, modern design of the NFTs to the immersive virtual environments.
This campaign gave me the chance to combine creativity with technical expertise, weaving together a compelling story with striking visuals. It was incredibly rewarding to see how the final film resonated with audiences, capturing the excitement and ambition of DAMAC’s latest venture.
Arkouda Universe Roadmap
Poster designed for CBWC social media account
CBWC Launch Campaign | Role: Concept, Editor | Year: 2022 |
At: DAMAC, Dubai
With: Joseph Deepak
At: DAMAC, Dubai
With: Joseph Deepak